{"id":7570,"date":"2023-06-23T15:38:14","date_gmt":"2023-06-23T13:38:14","guid":{"rendered":"https:\/\/www.skopos.de\/?page_id=7570"},"modified":"2026-09-21T12:54:15","modified_gmt":"2026-09-21T10:54:15","slug":"case-study-research-community-for-kindoh","status":"publish","type":"page","link":"https:\/\/www.skopos.de\/en\/cases\/case-study-research-community-for-kindoh","title":{"rendered":"Case Study &#8211; Research-Community for Kindoh"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2a91s1o-7775cc25bea6bd4bc3c1490ce1a0da0c\">\n.avia-image-container.av-2a91s1o-7775cc25bea6bd4bc3c1490ce1a0da0c img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-2a91s1o-7775cc25bea6bd4bc3c1490ce1a0da0c .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-2a91s1o-7775cc25bea6bd4bc3c1490ce1a0da0c av-styling- avia-align-center  avia-builder-el-0  el_before_av_hr  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-6049 avia-img-lazy-loading-not-6049 avia_image ' src=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-case-1.jpg\" alt='kindoh Case Study' title='kindoh-case'  height=\"500\" width=\"1150\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-case-1.jpg 1150w, https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-case-1-300x130.jpg 300w, https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-case-1-1030x448.jpg 1030w, https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-case-1-768x334.jpg 768w, https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-case-1-705x307.jpg 705w, https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-case-1-200x87.jpg 200w\" sizes=\"(max-width: 1150px) 100vw, 1150px\" \/><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-83eixo-76e4792a6f0bc169e4853625e173a7aa\">\n#top .hr.hr-invisible.av-83eixo-76e4792a6f0bc169e4853625e173a7aa{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-83eixo-76e4792a6f0bc169e4853625e173a7aa hr-invisible  avia-builder-el-1  el_after_av_image  el_before_av_three_fifth '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column_table av-26ye36k-f1ac61bf82af8aa9c9230320f4030a87 sc-av_three_fifth av-equal-height-column-flextable'><div  class='flex_column av-26ye36k-f1ac61bf82af8aa9c9230320f4030a87 av_three_fifth  avia-builder-el-2  el_after_av_hr  el_before_av_two_fifth  first no_margin flex_column_table_cell av-equal-height-column av-align-bottom  '     ><section  class='av_textblock_section av-lbc3rpmt-eb0212b34a6c02506f71045cf4c9c61c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h1>Case Study &#8211; Research-Community for kindoh<\/h1>\n<\/div><\/section><\/div>\n<div  class='flex_column av-25mshd8-c797ff51eacd5a45fe11c54de3fe880b av_two_fifth  avia-builder-el-4  el_after_av_three_fifth  el_before_av_hr  no_margin flex_column_table_cell av-equal-height-column av-align-bottom  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-22nk3lo-3599ceb2f4f555285def9f05282aa5c5\">\n.avia-image-container.av-22nk3lo-3599ceb2f4f555285def9f05282aa5c5 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-22nk3lo-3599ceb2f4f555285def9f05282aa5c5 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-22nk3lo-3599ceb2f4f555285def9f05282aa5c5 av-styling- avia-align-right  avia-builder-el-5  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-5986 avia-img-lazy-loading-not-5986 avia_image ' src=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-logo-e1716968178121.jpg\" alt='kindoh-logo' title='kindoh-logo'  height=\"103\" width=\"300\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-21ixwpo-9237e308d8008802894d71b6ea9fecd8\">\n#top .hr.hr-invisible.av-21ixwpo-9237e308d8008802894d71b6ea9fecd8{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-21ixwpo-9237e308d8008802894d71b6ea9fecd8 hr-invisible  avia-builder-el-6  el_after_av_two_fifth  el_before_av_one_full '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='flex_column av-1ziiyek-f4346984342cc8b7bb99b5ef6f21ef72 av_one_full  avia-builder-el-7  el_after_av_hr  el_before_av_image  first flex_column_div  '     ><section  class='av_textblock_section av-lbc3s92m-c72147c082a150710da0d743de39af59 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2>How we brought South Korean diapers to Germany with a community!<\/h2>\n<\/div><\/section><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1xo84h8-9118cce4e29e35bbd1f1eaee4d31346b\">\n.avia-image-container.av-1xo84h8-9118cce4e29e35bbd1f1eaee4d31346b img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-1xo84h8-9118cce4e29e35bbd1f1eaee4d31346b .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-1xo84h8-9118cce4e29e35bbd1f1eaee4d31346b av-styling- avia_animated_image av-animated-when-visible-95 pop-up avia-align-center  avia-builder-el-9  el_after_av_one_full  el_before_av_hr  av-desktop-hide av-medium-hide'   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image- avia-img-lazy-loading-not- avia_image ' src=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/07\/Case-rewe-keyvisual05.jpg\" alt='' title=''   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1x43vy4-719003fd384f80587662d2b60fd15c19\">\n#top .hr.hr-invisible.av-1x43vy4-719003fd384f80587662d2b60fd15c19{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-1x43vy4-719003fd384f80587662d2b60fd15c19 hr-invisible  avia-builder-el-10  el_after_av_image  el_before_av_one_half '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='flex_column av-av_one_half-a93934ecd89fbb8a9566d39e89cd3725 av_one_half  avia-builder-el-11  el_after_av_hr  el_before_av_one_half  first flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljfte8m8-7fcf8aaad00158736d98f1c8ccc075e9\">\n#top .av_textblock_section.av-ljfte8m8-7fcf8aaad00158736d98f1c8ccc075e9 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-ljfte8m8-7fcf8aaad00158736d98f1c8ccc075e9 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h3><span class=\"orangeback\">The challenge<\/span><\/h3>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-ljftejhr-cff020dc6381c94c1fa05c7703871f94 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Learning to understand German parents<\/h3>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-3cdc9664f29087702913853352eac422\">\n#top .hr.hr-invisible.av-av_hr-3cdc9664f29087702913853352eac422{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-av_hr-3cdc9664f29087702913853352eac422 hr-invisible  avia-builder-el-14  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljfte10h-d7be85eab7311a9e1dc6397ba02e7ee7 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Kindoh started its business in 2016 by selling German-made baby diapers in South Korea.<\/p>\n<p>Instead of gearing the product to the needs of parents &#8211; as is usual in South Korea &#8211; kindoh pays particular attention to aspects relevant to the baby and relies on European quality and safety standards. This made the product a great success in South Korea.<\/p>\n<p>Now the German market is to be conquered as well. However, there is a lack of fundamental understanding of the German diaper market and the needs of German parents.<\/p>\n<\/div><\/section><\/p><\/div>\n<div  class='flex_column av-1pw0w1o-5e7cf071a41daab1eeefafeec8b20a21 av_one_half  avia-builder-el-16  el_after_av_one_half  el_before_av_hr  flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1oc1i18-8e03b979694f81b7cb2320b62a329f56\">\n#top .av_textblock_section.av-1oc1i18-8e03b979694f81b7cb2320b62a329f56 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-1oc1i18-8e03b979694f81b7cb2320b62a329f56 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h3><span class=\"orangeback\">The goal<\/span><\/h3>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-lbc3t0hr-6c950e98c21f7c1484a9065ab35f1505 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Successful launch in Germany<\/h3>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1m968po-9cae277b41e0943aa6f55869f60ba0de\">\n#top .hr.hr-invisible.av-1m968po-9cae277b41e0943aa6f55869f60ba0de{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-1m968po-9cae277b41e0943aa6f55869f60ba0de hr-invisible  avia-builder-el-19  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-lbc3tm94-f32fcf063bc3e0060d89e2a2cb337873 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>And this is where SKOPOS comes into play: With an online community, we explore the German diaper market in cooperation with parents, put the products through their paces, and collect field reports and customer testimonials.<\/p>\n<p>Starting with basic research, through concept and package evaluation, to the final testing of the real product via diary &#8211; all combined in one place and very close to the little ones and their needs.<\/p>\n<\/div><\/section><\/p><\/div>\n<div  class='hr av-1kn8rjw-68c0efabb0e88d8c20e9be52ad5db13f hr-default  avia-builder-el-21  el_after_av_one_half  el_before_av_hr  av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1jbqsws-48e8607c3e8f8e587315035798880125\">\n#top .hr.hr-invisible.av-1jbqsws-48e8607c3e8f8e587315035798880125{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-1jbqsws-48e8607c3e8f8e587315035798880125 hr-invisible  avia-builder-el-22  el_after_av_hr  el_before_av_one_half  av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='flex_column av-jk04c-0df9cb747fe421e97d12bfc59069d1d3 av_one_half  avia-builder-el-23  el_after_av_hr  el_before_av_one_half  first flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1gniiek-36aa6a69fa2c4207b68f4b3672b5f3b5\">\n#top .av_textblock_section.av-1gniiek-36aa6a69fa2c4207b68f4b3672b5f3b5 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-1gniiek-36aa6a69fa2c4207b68f4b3672b5f3b5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h3><span class=\"orangeback\">The solution<\/span><\/h3>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-1f4l24s-b4e626c8a393f58b31919eb43fad5785 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Customized Research Portal<\/h3>\n<\/div><\/section><\/p><\/div>\n<div  class='flex_column av-1c97s30-9b0c4b96d67cb9842918f3940402861a av_one_half  avia-builder-el-26  el_after_av_one_half  el_before_av_one_half  flex_column_div av-hide-on-mobile  '     ><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1ba8zq4-54a9d34699e916c8536f1b9fed16bf73\">\n#top .flex_column.av-1ba8zq4-54a9d34699e916c8536f1b9fed16bf73{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.responsive #top #wrap_all .flex_column.av-1ba8zq4-54a9d34699e916c8536f1b9fed16bf73{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n<\/style>\n<div  class='flex_column av-1ba8zq4-54a9d34699e916c8536f1b9fed16bf73 av_one_half  avia-builder-el-27  el_after_av_one_half  el_before_av_one_half  first flex_column_div  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lj8l9a9u-e81f5fd574b323f2a78cd3e8cc2c37ec\">\n#top .hr.hr-invisible.av-lj8l9a9u-e81f5fd574b323f2a78cd3e8cc2c37ec{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-lj8l9a9u-e81f5fd574b323f2a78cd3e8cc2c37ec hr-invisible  avia-builder-el-28  el_before_av_image  avia-builder-el-first  av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-18artlo-3abe11334b979c596bed083a0a804d09\">\n.avia-image-container.av-18artlo-3abe11334b979c596bed083a0a804d09 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-18artlo-3abe11334b979c596bed083a0a804d09 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-18artlo-3abe11334b979c596bed083a0a804d09 av-styling- avia_animated_image av-animated-when-visible-95 left-to-right avia-align-center  avia-builder-el-29  el_after_av_hr  avia-builder-el-last '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-6009 avia-img-lazy-loading-not-6009 avia_image ' src=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-community.jpg\" alt='kindoh Community' title='kindoh-community'  height=\"623\" width=\"822\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-community.jpg 822w, https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-community-300x227.jpg 300w, https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-community-768x582.jpg 768w, https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-community-705x534.jpg 705w, https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/kindoh-community-200x152.jpg 200w\" sizes=\"(max-width: 822px) 100vw, 822px\" \/><\/div><\/div><\/div><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-167dp9o-3adc37a716d381f529fc1dbe8a9bb265\">\n#top .flex_column.av-167dp9o-3adc37a716d381f529fc1dbe8a9bb265{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.flex_column.av-167dp9o-3adc37a716d381f529fc1dbe8a9bb265{\nz-index:0;\npadding:px px px px;\n}\n.responsive #top #wrap_all .flex_column.av-167dp9o-3adc37a716d381f529fc1dbe8a9bb265{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n<\/style>\n<div  class='flex_column av-167dp9o-3adc37a716d381f529fc1dbe8a9bb265 av_one_half  avia-builder-el-30  el_after_av_one_half  el_before_av_one_third  flex_column_div av-custom-positioned  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lbc3vmkt-b0284466dc3a195ff6bfddbe9671236b\">\n#top .avia-icon-list-container.av-lbc3vmkt-b0284466dc3a195ff6bfddbe9671236b .iconlist_icon{\ncolor:#666666;\n}\n#top .avia-icon-list-container.av-lbc3vmkt-b0284466dc3a195ff6bfddbe9671236b .iconlist_icon svg:first-child{\nstroke:#666666;\nfill:#666666;\n}\n.avia-icon-list-container.av-lbc3vmkt-b0284466dc3a195ff6bfddbe9671236b .iconlist_content{\nfont-size:16px;\n}\n<\/style>\n<div  class='avia-icon-list-container av-lbc3vmkt-b0284466dc3a195ff6bfddbe9671236b  avia-builder-el-31  avia-builder-el-no-sibling '><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-left av-iconlist-big av-lbc3vmkt-b0284466dc3a195ff6bfddbe9671236b avia-iconlist-animate'>\n<li><div class='iconlist_icon av-lbc3unfp-a868634cd220c1d3e551f83868cf8d3c avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p style=\"text-align: left;\"><span style=\"color: #333333;\">Development of an exclusive, time-limited community solution for kindoh, individually tailored to CI and brand presence<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-lbc3uybr-efd4bfdf8fa84326e80180efd08f14c9 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p><span style=\"color: #333333;\">Participants recruited specifically for the community, in line with kindoh&#8217;s objectives<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-lbc3v86y-438f1a346239e5a3edadd43aedf62db2 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p><span style=\"color: #333333;\">Conduct ten research activities or individual studies within two weeks of community run time<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-1475e5o-383ca32e2c4a4bd6150cc48ee77456ca avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p><span style=\"color: #333333;\">Optional automated execution in REWE Group&#8217;s own panel or after uploading an address file for a freely selectable target group (e.g. employees)<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<\/ul><\/div><\/div>\n<div  class='flex_column av-13nc358-eb12fa80a8b508a8e83809c858c4ab78 av_one_third  avia-builder-el-32  el_after_av_one_half  el_before_av_one_third  first flex_column_div  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-10kpj8c-b9aa349d1c2b34b440f5df67809374d1\">\n.avia-image-container.av-10kpj8c-b9aa349d1c2b34b440f5df67809374d1 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-10kpj8c-b9aa349d1c2b34b440f5df67809374d1 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-10kpj8c-b9aa349d1c2b34b440f5df67809374d1 av-styling- av-img-linked avia_animated_image av-animated-when-visible-95 left-to-right avia-align-center  avia-builder-el-33  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><a href=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community-1030x579.jpg\" data-srcset=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community-1030x579.jpg 1030w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community-300x169.jpg 300w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community-768x432.jpg 768w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community-705x397.jpg 705w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community-200x113.jpg 200w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community.jpg 1280w\" data-sizes=\"(max-width: 1030px) 100vw, 1030px\" class='avia_image '  aria-label='Kindoh daily community'><img decoding=\"async\" class='wp-image-9294 avia-img-lazy-loading-not-9294 avia_image ' src=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community.jpg\" alt='Kindoh daily community' title='Kindoh daily community'  height=\"720\" width=\"1280\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community.jpg 1280w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community-300x169.jpg 300w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community-1030x579.jpg 1030w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community-768x432.jpg 768w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community-705x397.jpg 705w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-daily-community-200x113.jpg 200w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/div><\/div><\/div><\/div>\n<div  class='flex_column av-3mv7do-7775ef6607ff79021d365e14f8c75ba1 av_one_third  avia-builder-el-34  el_after_av_one_third  el_before_av_one_third  flex_column_div  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-yj5uvg-0a672d3b051ee2e65c747a050245f30b\">\n.avia-image-container.av-yj5uvg-0a672d3b051ee2e65c747a050245f30b img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-yj5uvg-0a672d3b051ee2e65c747a050245f30b .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-yj5uvg-0a672d3b051ee2e65c747a050245f30b av-styling- av-img-linked avia_animated_image av-animated-when-visible-95 left-to-right avia-align-center  avia-builder-el-35  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><a href=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh-1030x579.jpg\" data-srcset=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh-1030x579.jpg 1030w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh-300x169.jpg 300w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh-768x432.jpg 768w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh-705x397.jpg 705w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh-200x113.jpg 200w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh.jpg 1280w\" data-sizes=\"(max-width: 1030px) 100vw, 1030px\" class='avia_image '  aria-label='Ratings kindoh'><img decoding=\"async\" class='wp-image-9296 avia-img-lazy-loading-not-9296 avia_image ' src=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh.jpg\" alt='' title='Ratings kindoh'  height=\"720\" width=\"1280\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh.jpg 1280w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh-300x169.jpg 300w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh-1030x579.jpg 1030w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh-768x432.jpg 768w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh-705x397.jpg 705w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Ratings-kindoh-200x113.jpg 200w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/div><\/div><\/div><\/div>\n<div  class='flex_column av-goozg-f78970e45796ab04a6f75e3818598b5c av_one_third  avia-builder-el-36  el_after_av_one_third  el_before_av_hr  flex_column_div  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lbc5hvjc-4be6a670c57050befe79c09f3c17e769\">\n.avia-image-container.av-lbc5hvjc-4be6a670c57050befe79c09f3c17e769 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-lbc5hvjc-4be6a670c57050befe79c09f3c17e769 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-lbc5hvjc-4be6a670c57050befe79c09f3c17e769 av-styling- av-img-linked avia_animated_image av-animated-when-visible-95 left-to-right avia-align-center  avia-builder-el-37  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><a href=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability-1030x579.jpg\" data-srcset=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability-1030x579.jpg 1030w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability-300x169.jpg 300w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability-768x432.jpg 768w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability-705x397.jpg 705w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability-200x113.jpg 200w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability.jpg 1280w\" data-sizes=\"(max-width: 1030px) 100vw, 1030px\" class='avia_image '  aria-label='Kindoh Sustainability'><img decoding=\"async\" class='wp-image-9298 avia-img-lazy-loading-not-9298 avia_image ' src=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability.jpg\" alt='' title='Kindoh Sustainability'  height=\"720\" width=\"1280\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability.jpg 1280w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability-300x169.jpg 300w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability-1030x579.jpg 1030w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability-768x432.jpg 768w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability-705x397.jpg 705w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Sustainability-200x113.jpg 200w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/div><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-8fmjg-e1c46c2b44a54259d8ab84f67197f118\">\n#top .hr.hr-invisible.av-8fmjg-e1c46c2b44a54259d8ab84f67197f118{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-8fmjg-e1c46c2b44a54259d8ab84f67197f118 hr-invisible  avia-builder-el-38  el_after_av_one_third  el_before_av_hr '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='hr av-vnm5cc-6916edd8833b6766f3d20b287f54be76 hr-default  avia-builder-el-39  el_after_av_hr  el_before_av_hr '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-uyuav0-10584c748d8d319b64df2e222727e1b2\">\n#top .hr.hr-invisible.av-uyuav0-10584c748d8d319b64df2e222727e1b2{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-uyuav0-10584c748d8d319b64df2e222727e1b2 hr-invisible  avia-builder-el-40  el_after_av_hr  el_before_av_one_half '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-sndyzw-141c5e8f674cc41c446a94431a446649\">\n.flex_column.av-sndyzw-141c5e8f674cc41c446a94431a446649{\npadding:10px 10px 0 10px;\n}\n<\/style>\n<div  class='flex_column av-sndyzw-141c5e8f674cc41c446a94431a446649 av_one_half  avia-builder-el-41  el_after_av_hr  el_before_av_one_half  first flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-qn3y5o-3594ed29b8315df2d91278f5fece974d\">\n#top .av_textblock_section.av-qn3y5o-3594ed29b8315df2d91278f5fece974d .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-qn3y5o-3594ed29b8315df2d91278f5fece974d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h3><span class=\"orangeback\">Key facts<\/span><\/h3>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-pwfxz0-731e2c60612544f7e62d35649244bde2 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>What we achieved<\/h3>\n<\/div><\/section><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2c8qzw-f868248639683c4a6e27210d50cb1064\">\n.flex_column.av-2c8qzw-f868248639683c4a6e27210d50cb1064{\npadding:10px 10px 0 10px;\n}\n<\/style>\n<div  class='flex_column av-2c8qzw-f868248639683c4a6e27210d50cb1064 av_one_half  avia-builder-el-44  el_after_av_one_half  el_before_av_three_fourth  flex_column_div av-hide-on-mobile  '     ><\/div>\n<div class='flex_column_table av-mnmhd8-494b773d3db49acfea3a7a39eef9d0e2 sc-av_three_fourth av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mnmhd8-494b773d3db49acfea3a7a39eef9d0e2\">\n.flex_column.av-mnmhd8-494b773d3db49acfea3a7a39eef9d0e2{\nheight:10px;\n}\n<\/style>\n<div  class='flex_column av-mnmhd8-494b773d3db49acfea3a7a39eef9d0e2 av_three_fourth  avia-builder-el-45  el_after_av_one_half  el_before_av_one_fourth  first flex_column_table_cell av-equal-height-column av-align-bottom  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lbc3zmag-29893e8feb73e0951259d2f4a39e9369\">\n#top .avia-icon-list-container.av-lbc3zmag-29893e8feb73e0951259d2f4a39e9369 .iconlist_icon{\ncolor:#666666;\n}\n#top .avia-icon-list-container.av-lbc3zmag-29893e8feb73e0951259d2f4a39e9369 .iconlist_icon svg:first-child{\nstroke:#666666;\nfill:#666666;\n}\n<\/style>\n<div  class='avia-icon-list-container av-lbc3zmag-29893e8feb73e0951259d2f4a39e9369  avia-builder-el-46  avia-builder-el-no-sibling '><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-left av-iconlist-big av-lbc3zmag-29893e8feb73e0951259d2f4a39e9369 avia-iconlist-animate'>\n<li><div class='iconlist_icon av-lbc3wgg8-1942208334e166b28ca0d5e584706135 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p><span style=\"color: #333333;\">60% cost savings due to centralization and one-time recruitment of participants compared to single studies<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-lbc3wlzn-9ace00e6d9f0eeae2af52bc1e250236e avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p><span style=\"color: #333333;\">Average duration of implementation per study: 3-4 days<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-lbc3wwvl-a657b2bdf6d04d4ee963b5c92088ecf3 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p><span style=\"color: #333333;\">Agile research design &#8211; sequential research activities that build on the results of previous studies and activities<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-lbc3xcfx-a32fe7bf6d25e8343dc4be1700fb26c0 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p><span style=\"color: #333333;\">Integration of the entire toolbox of market research &#8211; quantitative and qualitative, all in one place:<\/span><br \/>\n<span style=\"color: #333333;\"> Target group study, Usage &amp; Attitude study, Concept test, Packaging test, In-home product test based on a diary study, Forums for in-depth investigation of individual issues<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-lbc3xuk2-d83ba2d130300ce8f5ce5b2411d844c6 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p><span style=\"color: #333333;\">kindoh has gained valuable insights into the baby diaper market in Germany<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-lbc3yef6-202de273cebbb843f87025bf79c0314c avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p><span style=\"color: #333333;\">Small opportunities for improvement in the products were revealed<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-lbc3yu1u-6f20ec263463b3082836148d47b88b7e avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p><span style=\"color: #333333;\">We generated ideas for new sustainability measures<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<li><div class='iconlist_icon av-lbc3zjyp-10f7d6406ee52d0aca850d2496ad9af2 avia-font-entypo-fontello avia-iconfont avia-font-entypo-fontello'><span class='av-icon-char' data-av_icon='\ue885' data-av_iconfont='entypo-fontello' aria-hidden=\"true\"><\/span><\/div><article class=\"article-icon-entry \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconlist_content_wrap\"><header class=\"entry-content-header\" aria-label=\"Icon: \"><\/header><div class='iconlist_content '  itemprop=\"text\" ><p><span style=\"color: #333333;\">Marketing activities and content were derived directly from the insights and information provided by the testers, e.g. sound bites for the website, implementation of sustainability topics, etc.<\/span><\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><div class=\"iconlist-timeline\"><\/div><\/li>\n<\/ul><\/div><\/div>\n<div class='av-flex-placeholder'><\/div><div  class='flex_column av-4b0z3w-1e690957fc2fed0fd02a609e981c73ff av_one_fourth  avia-builder-el-47  el_after_av_three_fourth  el_before_av_hr  flex_column_table_cell av-equal-height-column av-align-bottom  column-top-margin'     ><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljpr22qw-3dd87220b0d7f3e3b7371e8008fdc69c\">\n#top .hr.hr-invisible.av-ljpr22qw-3dd87220b0d7f3e3b7371e8008fdc69c{\nheight:80px;\n}\n<\/style>\n<div  class='hr av-ljpr22qw-3dd87220b0d7f3e3b7371e8008fdc69c hr-invisible  avia-builder-el-48  el_after_av_one_fourth  el_before_av_hr  av-desktop-hide av-medium-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljpr58gs-fe1068a2b2fa18c08c69cfd8e00b6a51\">\n#top .hr.hr-invisible.av-ljpr58gs-fe1068a2b2fa18c08c69cfd8e00b6a51{\nheight:90px;\n}\n<\/style>\n<div  class='hr av-ljpr58gs-fe1068a2b2fa18c08c69cfd8e00b6a51 hr-invisible  avia-builder-el-49  el_after_av_hr  el_before_av_one_half  av-desktop-hide av-medium-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='flex_column 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src=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Comment-1.jpg\" alt='Kindoh Comment' title='Kindoh Comment'  height=\"1080\" width=\"1080\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Comment-1.jpg 1080w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Comment-1-300x300.jpg 300w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Comment-1-1030x1030.jpg 1030w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Comment-1-80x80.jpg 80w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Comment-1-768x768.jpg 768w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Comment-1-36x36.jpg 36w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Comment-1-180x180.jpg 180w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Comment-1-705x705.jpg 705w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-Comment-1-200x200.jpg 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avia-img-lazy-loading-not-9292 avia_image ' src=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-comment-2.jpg\" alt='Kindoh comment 2' title='Kindoh comment 2'  height=\"1080\" width=\"1080\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-comment-2.jpg 1080w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-comment-2-300x300.jpg 300w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-comment-2-1030x1030.jpg 1030w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-comment-2-80x80.jpg 80w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-comment-2-768x768.jpg 768w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-comment-2-36x36.jpg 36w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-comment-2-180x180.jpg 180w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-comment-2-705x705.jpg 705w, https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/07\/Kindoh-comment-2-200x200.jpg 200w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/div><\/div><\/div><\/div>\n<div  class='hr av-l7qzfg-d9f16aa70c2f68081e7fce728f7fc22c hr-default  avia-builder-el-54  el_after_av_one_half  el_before_av_hr '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jmnq8c-4ba78e06b9baca42a5db75d3f5024181\">\n#top .hr.hr-invisible.av-jmnq8c-4ba78e06b9baca42a5db75d3f5024181{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-jmnq8c-4ba78e06b9baca42a5db75d3f5024181 hr-invisible  avia-builder-el-55  el_after_av_hr  el_before_av_one_half '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2npzjg-08930e3d8320f6e6f367c19c692893f6\">\n.flex_column.av-2npzjg-08930e3d8320f6e6f367c19c692893f6{\npadding:10px 10px 0 10px;\n}\n<\/style>\n<div  class='flex_column av-2npzjg-08930e3d8320f6e6f367c19c692893f6 av_one_half  avia-builder-el-56  el_after_av_hr  el_before_av_one_full  first flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lbdfeomp-6cb71ee9a4bb2fd13b99ef57fa81f118\">\n#top .av_textblock_section.av-lbdfeomp-6cb71ee9a4bb2fd13b99ef57fa81f118 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-lbdfeomp-6cb71ee9a4bb2fd13b99ef57fa81f118 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h3><span class=\"orangeback\">More Case Studies<\/span><\/h3>\n<\/div><\/section><\/div>\n<div  class='flex_column av-20bfr0-6dd0b5bf7bfd3bce0e9a34a0dad7a52d av_one_full  avia-builder-el-58  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- 5px);\n}\n}\n<\/style>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-sub-av-lbdc5n06-522f6a33d2d1dded40165bcfdd8b01a1\">\n.avia-icon-grid-container .avia-icongrid-wrapper.av-lbdc4low-af5caf0132518f10c9d0dffbb519a8d5 .avia-icongrid-content{\nbackground:unset;\nbackground-color:#ffffff;\n}\n.avia-icon-grid-container .avia-icongrid-wrapper.av-lbdc4low-af5caf0132518f10c9d0dffbb519a8d5 .avia-icongrid-flipback{\nbackground:unset;\nbackground-color:#ffffff;\n}\n.avia-icon-grid-container .avia-icongrid-tooltip .avia-icongrid-wrapper.av-lbdc4low-af5caf0132518f10c9d0dffbb519a8d5 .article-icon-entry.bg-img:before{\nbackground:url(https:\/\/www.skopos.de\/wp-content\/uploads\/2023\/04\/hello-fresh-case01.jpg) 50% 50% no-repeat scroll;\n}\n.avia-icon-grid-container .avia-icongrid-tooltip .avia-icongrid-wrapper.av-lbdc5mer-7ff10d6495ad79f15e11e6386fbaf043 .article-icon-entry.bg-img:before{\nbackground:url(https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/Case-rewe-uebersicht.jpg) 50% 50% no-repeat scroll;\nfilter:blur(1px);\n}\n.avia-icon-grid-container .avia-icongrid-wrapper.av-lbdc4low-1-9f86aeed4b0d3a0bc68d84fb2ef3b5a1 .avia-icongrid-content{\nbackground:unset;\nbackground-color:#ffffff;\n}\n.avia-icon-grid-container .avia-icongrid-wrapper.av-lbdc4low-1-9f86aeed4b0d3a0bc68d84fb2ef3b5a1 .avia-icongrid-flipback{\nbackground:unset;\nbackground-color:#ffffff;\n}\n.avia-icon-grid-container .avia-icongrid-tooltip .avia-icongrid-wrapper.av-lbdc4low-1-9f86aeed4b0d3a0bc68d84fb2ef3b5a1 .article-icon-entry.bg-img:before{\nbackground:url(https:\/\/www.skopos.de\/wp-content\/uploads\/2022\/12\/Case-protina-uebersicht.jpg) 50% 50% no-repeat scroll;\n}\n<\/style>\n<div  id=\"case-flip\"  class='avia-icon-grid-container av-lbdc5n06-522f6a33d2d1dded40165bcfdd8b01a1  avia-builder-el-59  avia-builder-el-no-sibling ' ><ul id='avia-icongrid-6ac814486daf9' class='avia-icongrid clearfix avia_animate_when_almost_visible avia-icongrid-tooltip avia-icongrid-numrow-3 avia-cell-space-between av-flex-cells av-50-break-989 av-can-break-50'>\n<li class='av-icon-cell-item av-row-with-3-cells av-row-nr-1 av-cell-1 av-first-cell-row av-first-cell-item'><a href='https:\/\/www.skopos.de\/en\/cases\/case-study-mobile-ethno-for-hellofresh' title='Mobile Ethno for HELLOFRESH'  class='avia-icongrid-wrapper av-lbdc4low-af5caf0132518f10c9d0dffbb519a8d5'><article class='article-icon-entry bg-img'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-icongrid-front '><div class=\"avia-icongrid-inner\"><header class=\"entry-content-header\" aria-label=\"Icon: Mobile Ethno for HELLOFRESH\"><h4 class='av_icongrid_title icongrid_title '  itemprop=\"headline\" >Mobile Ethno for HELLOFRESH<\/h4><\/header><\/div><\/div><div class='avia-icongrid-content' data-class-flipback=''><div class=\"avia-icongrid-inner\"><div class='avia-icongrid-text'  itemprop=\"text\" ><p>How HelloFresh experienced the moment of &#8220;unboxing&#8221; up close and gained honest impressions<\/p>\n<\/div><\/div><\/div><\/article><\/a><\/li>\n<li class='av-icon-cell-item av-row-with-3-cells av-row-nr-1 av-cell-2 av-first-cell-row av-inner-cell-item'><a href='https:\/\/www.skopos.de\/en\/cases\/case-study-research-portal-for-the-rewe-group' title='Research portal for REWE GROUP'  class='avia-icongrid-wrapper av-lbdc5mer-7ff10d6495ad79f15e11e6386fbaf043'><article class='article-icon-entry bg-img'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-icongrid-front '><div class=\"avia-icongrid-inner\"><header class=\"entry-content-header\" aria-label=\"Icon: Research portal for REWE GROUP\"><h4 class='av_icongrid_title icongrid_title '  itemprop=\"headline\" >Research portal for REWE GROUP<\/h4><\/header><\/div><\/div><div class='avia-icongrid-content' data-class-flipback=''><div class=\"avia-icongrid-inner\"><div class='avia-icongrid-text'  itemprop=\"text\" ><p>How we optimized internal market research processes together with REWE Group<\/p>\n<\/div><\/div><\/div><\/article><\/a><\/li>\n<li class='av-icon-cell-item av-row-with-3-cells av-row-nr-1 av-cell-3 av-first-cell-row av-last-cell-item'><a href='https:\/\/www.skopos.de\/en\/cases\/case-study-shelf-test-for-melitta' title='Shelf Test for Melitta'  class='avia-icongrid-wrapper av-lbdc4low-1-9f86aeed4b0d3a0bc68d84fb2ef3b5a1'><article class='article-icon-entry bg-img'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-icongrid-front '><div class=\"avia-icongrid-inner\"><header class=\"entry-content-header\" aria-label=\"Icon: Shelf Test for Melitta\"><h4 class='av_icongrid_title icongrid_title '  itemprop=\"headline\" >Shelf Test for Melitta<\/h4><\/header><\/div><\/div><div class='avia-icongrid-content' data-class-flipback=''><div class=\"avia-icongrid-inner\"><div class='avia-icongrid-text'  itemprop=\"text\" ><p>How we are helping<img loading=\"lazy\" decoding=\"async\" class=\" wp-image-12677\" src=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2024\/02\/melitta-Kopie-1.png\" alt=\"melitta\" width=\"89\" height=\"48\" srcset=\"https:\/\/www.skopos.de\/wp-content\/uploads\/2024\/02\/melitta-Kopie-1.png 220w, https:\/\/www.skopos.de\/wp-content\/uploads\/2024\/02\/melitta-Kopie-1-200x107.png 200w\" sizes=\"auto, (max-width: 89px) 100vw, 89px\" \/>to conquer the coffee filter market with the SKOPOS SHELF!<\/p>\n<\/div><\/div><\/div><\/article><\/a><\/li>\n<\/ul><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2d71kc-5621a3c4af081ef891ef1321cbd5e1e7\">\n#top .hr.hr-invisible.av-2d71kc-5621a3c4af081ef891ef1321cbd5e1e7{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-2d71kc-5621a3c4af081ef891ef1321cbd5e1e7 hr-invisible  avia-builder-el-60  el_after_av_one_full  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":7,"featured_media":0,"parent":7889,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-7570","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Case Study - Research-Community for Kindoh - SKOPOS RESEARCH<\/title>\n<meta name=\"description\" content=\"\u2713Case Study \u25baHow we brought South Korean diapers to Germany with a research community. \u25baLearn more about it\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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