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The SKOPOS Institute for Market and Communications Research was founded in 1995 by the two psychologists Olaf Hofmann and Jörg Korff and is now represented internationally with offices in Hűrth (HQ) and London (since 2000). In 2003, the detachment of the then owner dooyoo AG took place as well as the extension of the management by Thomas Starsetzki and Marcus Dreyer, who previously worked at other market research companies. SKOPOS is one of the largest independent owner-operated full-service institutions in Germany and employs over 50 qualified staff within the SKOPOS group.
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